In crisis, in conflicts, to raise awareness against violence, to improve the population knowledge of a disease and the treatments available, in remote communities, what best communication tool can you find but a song?
Here is Hawa, a young Somali woman living in Dadaab refugee camp in Kenya. She sings about the violence that she has fled in her home country.
Ahead of World Aids Day 2017, MSF launched "ZWA NGA BIEN" (Look at me well) - a digital awareness campaign aimed at young urban audiences living in Goma and Kinshasa, in the Democratic Republic of Congo to address the lack of information and stigma that is still associated with HIV. The #ZWA_NGA_BIEN campaign is supported by Lexxus Legal and Sista Becky, two popular artists from the Congolese music scene, who have committed to working alongside HIV activists from the "Jeunesse Espoir" (Youth hope) association and MSF to overcome the ‘taboo’ of HIV and positively encourage young people to get tested.
During the terrible Ebola epidemics, a collective of African musicians came together to record a song to help raise awareness about Ebola in Africa. The song, entitled “Africa Stop Ebola" is a message to citizens about what they can do to help stop the spread of Ebola in Africa. The song is performed in French and vernacular languages widely spoken across the region to ensure that the message is understood regardless of the level of literacy and education of the population.
In Maiduguri, Nigeria, Nigerian female staff have written a song to educate women, mothers, to promote exercise, hygiene and good nutrition. Mothers sing it every morning when they come for the consultations. It’s a very lively and powerful awareness tool.